And for the book, what sells it is book reviews. Good and Bad. Means you want to get your book and author name in front of readers who will review your book. 
As I covered yesterday, there are 3 sites which fill this bill:  – Goodreads – Wattpad – Shelfari –

Today, we’ll get into a little bit more detail on this 3, so you as an author can bloom your sales like these heavy-hitters.
How an author can make his book sales move:“Help your readers read easier.”
When you chase up the “back trail” of bestseller authors, you’ll find them very engaged with their fan base. This includes providing character lists, background influences for the book, asking readers to find errors (and Easter eggs) in the book, and setting up the books so they read easier and edit them (or get them edited) so they are easy to follow.
The author gets and stays involved with their reader-following. Here’s one set of reviews for sites like this:

5 Good Book Review Sites Online

Goodreads is often compared to LibraryThing, or other sites which have lists of books. What is different here is the author-interaction (and that is the common ability all of these 3 sites have). But good reads is as much for authors as it is for readers. 

Goodreads vs. LibraryThing

GoodReads – website review

This is one site which does a good job of using Slideshare to get data across to users (both authors and readers) simply and effectively. Here’s a couple to get you started:

And a whole page here about their Author Program – which anyone and everyone who’s written a book should get involved in. 

Author Program – use Goodreads to promote yourself and your books

Here’s some additional tips about using social networking via Goodreads to promote your book:

Promoting Your Book Online through Social Networking: Goodreads.com

Wattpad is really different. It’s a place you can post most or all of your book, especially as you write it. With millions of readers, this gives you a avid reader base. As well, this gives you reviews of your early material as well as feedback on how you’re doing. I’ve earlier curated articles of authors who built a huge (yes, millions) base of readers and then leveraged this to a bestseller self-published book.

Website Review: Wattpad

And Wattpad has reknown Margaret Atwood – who published on Wattpad as well as through her regular publisher. She covers below what the demographics are of this site and what she finds rewarding to be part of it. (My favorite story is about the African village chief who called the website owner to thank them and related how the village residents were able to read stories via that cel phone.)

Margaret Atwood: why Wattpad works

Why I Love Wattpad

Shelfari is last on the list today, but certainly not least. Their partnership with Amazon means it’s easy to get data about your books and also to enable people to buy them online.  The point again here is that they enable the author (you) to interact and build relationships with your readers so they can in turn help you with your book.

Site of the Week: Shelfari

Promoting Your Book Online through Social Networking: Shelfari.com

Now, the title of this article mentions the 4 ways an author can help readers. 
1. Research and Write: Authors need to have a body of work out there. So they need to write – daily. How much? Well, NaNoWriMo (National Novel Writing Month) says you need about 2,000 words a day. (This post alone is just over 1600 words, and took less than an hour.) And once you get into the groove of this, it comes pretty simply to you. It’s simply tapping in to that inspiration, and keeping a pad around to jot down the ideas which come to you out of the blue while you are doing other things. 
For non-fiction writers, this means keeping a blog (or several) . Writing up your research (like this page) as you do it. Later on, you’ll scrape your own blog for the essays and articles you’ve written and get them into order for that book. 
The other half of this is research. Fiction stories require research in to places, history, artifacts, and the motivations of the characters themselves.  Non-fiction requires all sorts of sleuthing around to get data. Non-fiction has it’s own search through websites. And tools like Storify and Onlywire help you keep track of the real-world sources you investigate.
2: Read and Review:  You can’t get without giving, as Napoleon HIll points out (“Think and Grow Rich”). So you need to be reading and reviewing other author’s works. This keeps your own reviews coming in. Your reviews need to follow the Golden Rule – constructive and supportive, just as you’d like to receive. Honest praise given – in advance, completely open-handed.
And the reading you do is not just for enjoyment, but also to hone your own skill. Read every book twice – once for the flow and experience of it, then again to de-craft the book and see how the transitions, phrasings, character building, plot, etc. all works together. 
Of course, this runs right back to your first 2 steps, where you are now researching and probably getting new ideas and inspirations to fire your writing.
You may or may not want to set slots of time for each activity. Certainly having 2 hours for each every day would seem a good idea. And then your evening is your own, after 8 hours “on the job.” 
But more than likely, you’ll begin to “live” your purpose, and everything around you becomes a contributor to the stories and articles you are inspired to write.
And now you have a system for your writing business. 
Luck to us all!
-o0o-
Here’s the tool I pitch for any writer – if you never read Dorothea Brande’s “Becoming a Writer”, then you are in for a real treat. Add to this the classic Marie Shedlock book “The Art of Story Telling” and you’ve got a real winnner. Key reference for any author – I myself review these regularly (which is why I edited these together so you could, too…)

Becoming the Fiction Storyteller of Your Dreams by Robert C – Lulu