Audience (or lack of it) is Driving Traditional Publishing Authors to DIY.

How Money Changes Hands in Self-Publishing

Ok, so we are on the cusp of some severe paradigm shifts (means hold on, things are changing real quick these days…) What’s the vital points to hold onto now?

  1. The problem becomes apparent for existing authors with publishing contracts – who see that now they have a following, they don’t necessarily need to take the lower percentage of royalties compared to self-publishing. 
    So, some negotiation looks to be in order. 
  2. The author paradox | FutureBook

    For the first time this year, our Digital Census survey asked specific questions of authors. Yes, authors, like they’re important. Huh? O…
  3. Authors exercise their “write” to self-publish

    (CBS News) Even John Lennon – a Beatle – needed a publisher for his first book, “In His Own Write,” back in 1964. Today authors nobody ev…
  4. Traditional Vs Online Publishing. Who’s winning?
  5. LauraHoward78
    Is Traditional Publishing a Happily Ever After?ow.ly/g3xwf #selfpub
  6. This below article says that social media is the new sauce for the mix. And by an author working on their own “platform” as Rosenbaum calls it, they develop a following and perhaps might not need the traditional model.  The wild thing is that only about 4% of all authors who submit (which is an even tinier percentage of people who want to write or have a purpose down that line) – ever get a contract at all. And this isn’t based on quality of writing, it’s based on a risk assessment of how much income can be produced based on the popularity of that author’s work.
  7. How to de-risk book publishing

    The nature of book publishing is changing, in ways big and small. In fact, the very nature of what a book ‘is’ is shifting. But that’s no…
  8. Copyblogger worked out the 7 secrets anyone should know about getting a book published – and rejection is one of these – but it’s also that a person should simply get going and do the job they’re here for. Especially if it’s writing.
  9. 7 Dirty Little Book Publishing Secrets that Every Writer Needs to Know

    Paris Hilton has one. Rob Lowe has one too. Even Sharon Osbourne’s got one. Get your mind out of the gutter people – I’m talking about bo…
  10. One fascinating point is that the publishers have started to reverse-engineer this to a degree. Forbes points out that some publishing houses are picking up successful authors to their contracts after they’ve already proven themselves successful. 
  11. When Self-Published Ebooks Become Best-Sellers – Forbes

    What do publishers do in a world where anyone can publish a book? It’s a question with a good answer. What isn’t as clear is what publish…
  12. awptweets
    Getting a Traditional Book Deal After Self-Publishingbit.ly/XROyr2 (via @janefriedman)
  13. Porter_Anderson
    “I went on a nationwide book tour at my own expense.”@JudyMandel at @JaneFriedman.com ow.ly/g3eqn | Her book: ow.ly/g3e6S
  14. Another article points out that the usual backroom deals aren’t able to work anymore, either. Price-fixing in order to maintain ebook profits won’t cut it any more. Just too much transparency compared to the “old style” hardcopy publishing. 
  15. Let the Ebook Price Wars Begin: Three Ebook Pricing Predictions – Forbes

    In case you haven’t been paying attention, there’s been a little flap over the past year about ebook pricing. Nothing too important to wo…
  16. Three Ebook Pricing Predictions | Digital Book World

    Now that HarperCollins, Hachette and Simon & Schuster have all signed new agreements with their ebook retail partners (in that order), it…
  17. But the funny part is, ebooks are improving actual hardback sales – when the heft of a properly designed and printed book, dust jacket and all, is more valuable because of the ebook sale. (Other than coffee table books, of course.)
  18. Ebooks may yet save hardback books

    One of the most fascinating, and durable, tensions in the world of books is the dialectic of the mass vs. the elite. You can frame this i…
  19. The kicker is in the summary of this below article: “Three Key Takeaways: 1. If your goal is to write books and make a living from them, build your audience before you need it. Start today.  2. Don’t think self-published. Think publisher. Better yet, digital mediaproducer.  3. Accelerate. Once the audience is on your side, books are only the beginning. Be more like Jay-Z than James Patterson.”
  20. Why the 21st Century Author is an Internet Entrepreneur | Entreproducer

    Twenty-six year-old Amanda Hocking doesn’t fit existing stereotypes of Internet entrepreneurs. Described by the New York Times as a “hips…
  21. And then, there’s this – who would have thought a best-seller is cranked up with .99 price. Not since the “dime novel” days…
  22. Self-Published $0.99 Title Rockets up Best-Seller List | Digital Book World

    For just the second time since August when we launched the Digital Book World Ebook Best-Seller List, a $0.99 title has broken into the t…
  23. njoystic
    @jacquicollins_ I love that it looks like a dime-store novel cover. I’d want it framed and on my wall, that’s ‘fer true!
  24. quteqidoze
    The office boy, laying down a dime novel, rose to meet her and.
  25. The kicker is this: the money and profit is in the list – the audience is the factor which traditional publishers don’t understand. Their “old school” thinking puts the marketing squarely on the author, just like always. Essentially, you hire their assistance to copy-edit and cover-design a book which the public will love. You, the author, still has to produce the public to buy it. 
    So taking charge with marketing which builds that public is the action which makes your bestsellers. Sure, it’s probably a complex bit to master – but so is writing in English. 
  26. The State of Social Media and Proof that Social Voice Drives Sales: What You May Have Missed

    Two of the better studies I’ve seen in a while came out this week. Both worth reading in full and hanging on to. Here’s what you may have…
  27. -o0o-
    Here’s the next target: and Wattpad has their numbers already online…
  28. Millennials See Themselves as Alpha-influencers (Infographic)

    posted on Millennials are those people born between 1980 and 1995 and they’re a very powerful consumer group. Though many around the worl…
  29. Today’s ubiquitous  self-promotional pitch is just from another source – “get your red-hot ebook heeeere…”
  30. Becoming the Fiction Storyteller of Your Dreams

    Learn to write and tell stories that keep your readers begging for more. This new version combines the classic works of Dorothea Brande (…
  31. Shows there’s more than one way to skin a non-traditional cat…
  32. Best Self Help Books Bestselling Famous Authors How to Get Rich Online

    Finding bestseller famous authors who continue changing your life. You’ve made it. Great. Nice to have you here. All your life, there hav…
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